Lessons from the COVID-19 pandemic: consumer behavior during adverse events

Stránka jednoduchej položky
dc.contributor.authorVeselovská, Lenka
dc.date.accessioned2025-10-07T07:22:04Z
dc.date.available2025-10-07T07:22:04Z
dc.date.issued2025
dc.descriptionIn: International Scientific Conference ITEMA 2024 : selected papers. Vol. 8. 1. vyd. Beograd : Association of Economists and Managers of the Balkans, 2025. ISBN 978-86-80194-90-5. ISSN 2683-5991. Pp. 171-179.
dc.description.abstractThe COVID-19 pandemic created unique conditions in societies with various implications for the future. A research study based on empirical research conducted on a sample of 1172 consumers explores the consumer behavior changes that occurred during the pandemic. It was discovered that the con­sumers in the age group 30 – 39 years old living alone to the greatest extent decreased the amount of products they bought during the pandemic. In 2021, the most significant impact of the shop availability factor was recorded, from the point of view of consumers aged 50 to 59. Consumers aged 40-49 were most likely to be influenced by expert information in their purchasing decisions and they were the ones who most trusted the official government information on pandemic development. Fear was an important factor that influenced consumer behavior during the pandemic. The fear of job loss manifested itself in higher savings among consumers in the 40-59 age group. On the contrary, lower age categories of consumers were more concerned about the health of their loved ones, which was mainly reflected in the tendency to shop in brick-and-mortar stores unaccompanied. Guidelines were formulated based on these findings in order to predict how the consumers will adapt their behavior during the next adverse event that may occur in the future. By explaining in detail what changes occurred and why they occurred it is possible to predict consumer behavior during adverse events in the near future.
dc.description.sponsorshipVEGA 1/0134/22 Zmeny v spotrebiteľskom správaní vplyvom pandémie COVID-19 za účelom predikcie jeho vývoja
dc.identifier.doihttps://doi.org/10.31410/ITEMA.S.P.2024.171
dc.identifier.isbn978-86-80194-90-5
dc.identifier.urihttps://repo.umb.sk/handle/123456789/873
dc.language.isoen
dc.publisherAssociation of Economists and Managers of the Balkans : Beograd
dc.rightsCC BY-NC Creative Commons Attribution-NonCommercial 4.0. International
dc.rightsinfo:eu-repo/semantics/openAccess
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0/
dc.subjectspotrebiteľské správanie
dc.subjectsprávanie spotrebiteľov
dc.subjectnákupné správanie
dc.subjectconsumer behavior
dc.subjectconsumer behaviour
dc.subjectshopping behaviour
dc.subjectcovid-19
dc.subjectkoronavírus
dc.subjectCovid-19 (disease)
dc.subjectSARS-CoV-2 disease
dc.subjectCoronavirus disease 2019
dc.subjectnežiaduce javy
dc.subjectmanažment rizík
dc.subjectrizikový manažment
dc.subjectriadenie rizík
dc.subjectrisk management
dc.titleLessons from the COVID-19 pandemic: consumer behavior during adverse events
dc.typeArticle
dc.typeinfo:eu-repo/semantics/article

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